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Issue 068: How Live Bearded Generates 48% Of Sales w/ Email

Issue 068: How Live Bearded Generates 48% Of Sales w/ Email

PLUS: 4 Tips for Better Ads from TODAY

November 03, 2023

Dang y’all! Can you feel it?

Anyone else get chills as soon as the f*ckery of October is over and we’re officially in The Finals of DTC?

Forget March Madness. How about November Nirvana?

November is what the acronym “LFG” and the 🚀 emoji were made for.

LFG! 🚀🚀🚀

| TWEET O’ THE WEEK

Implement these 4 tips to make better ads, today.
What did I miss?
— Ash (@ashvinmelwani)
1:36 PM • Aug 25, 2023

For many people and brands, it is crunch time.

Just remember to breathe, drink water, and relax.

That being said, creative will be a main factor for you winning in Q4.

As I talk to brands, many are not ready for the increase in creative needs.

I am going to give you a checklist of everything you need for Q4.

Some items will apply to you, others won’t, but use this as a guide to start getting the content you need together.

Are You Ready for Black Friday?

The Ultimate Checklist

Studio Product Photos
Lifestyle Product Photos
Studio Product Videos
Lifestyle Product Videos
Product B-roll
Evergreen Video Ads
…

For details on all the above and #s 7-13, read the rest!

| TOGETHER WITH ZIPIFY

Want to increase revenue by 10–15% this Black Friday?

Join OneClickUpsell Plus, and save up to $1,950 during our biggest sale ever. OCU is the original upsell app for Shopify, and we’ve made merchants like you an extra $560 MILLION in additional revenue!

In fact, OCU Plus users make an extra $233,000 per year on average—without doing a minute of extra work:

$233K avg annual upsell revenue
34% avg AOV increase
30X ROI

That’s because when you join OCU Plus we do 100% of the work for you, including building your upsells for you in time for Black Friday:

Flat-fee pricing (no percentage fees!)
Dedicated account manager
Zero time investment by you

Check out the case study we did with Shark Tank’s Busy Baby, who achieved an 11x ROI with OCU.

OneClickUpsell is trusted by 15,000 stores including 2,000 Plus stores and some of the biggest brands on Shopify like Victoria Beckham Beauty, Just Thrive, and Boom! By Cindy Joseph…

But only YOU can lock in our biggest discount ever.

👉 Join by November 8th and save up to $1,950: https://bit.ly/3sfwY6M

| YOUTUBE UNIVERSITY

How Live Bearded Generates 48% Of Their Sales With Email

| QUICK HITS

@hirefireteam: "Make Ugly Ads" is a good starting point....but it's not a good ending point. If you don't know where to begin with ads or feel stuck, make ugly ads. They are quick and native. [more]
@MehtabKarta: If your business isn't doing well, sometimes it's just bad luck. Reach out to some friends, engage a good rx attorney, and if you have to go through bankruptcy, it is just a tool and nothing to be ashamed of.
@SarahLevinger: Running out of creative ideas this week? Let’s fix that. [5 steps]
@TheSzef: Yes ads for your brand, but dude build something people want without seeing a bunch of ads also.
@jspujji: What am I missing here? [image]

| HERE FOR THE MEMES

| AND IN OTHER NEWS…

Yahoo! Finance: Shopify (NYSE:SHOP) Beats Q3 Sales Targets, Stock Jumps 17.1%
Forbes: Unilever’s Sale Of Dollar Shave Club Feels Like A Celebrity Divorce
Digital Commerce 360: How True Religion boosted online traffic ahead of the holiday season
CNBC: Deal-hungry shoppers will squeeze holiday sales growth to pre-pandemic levels, retail group says
PR Newswire: Wayfair Announces Third Quarter 2023 Results, Reports Positive Year-Over-Year Revenue Growth with Strong Order Momentum and Profitability